Plan Your Sale

Our process begins with a private, no-pressure consultation.

We discuss your property, motivation, preferred timing, financial priorities, and next move. If you are buying and selling simultaneously, relocating, or completing a 1031 exchange, we also identify the decisions and outside professionals that may need to be involved.

We evaluate your home’s location, condition, improvements, architectural features, setting, and buyer appeal.

We also study:

• Recent comparable sales
• Current competing listings
• Pending sales
• Neighborhood market activity
• Buyer demand
• Inventory and market direction
• Property-specific advantages and challenges

This provides a more informed assessment than an automated online estimate alone.

Not every home needs a major renovation before it is sold. The right preparation depends on the property, the market, the likely buyer, and the potential return.

We help you determine which improvements may strengthen your position and which may not be worth the time or expense.

Your customized preparation plan may include:

• Pre-sale inspections
• Repairs and maintenance
• Painting and flooring
• Landscaping and curb appeal
• Decluttering and organizing
• Professional cleaning
• Staging and styling
• Window, roof, pool, or specialty services

Through our Concierge Real Estate™ approach, we can help coordinate vendors, estimates, scheduling, property access, and the overall preparation timeline.

Pricing is not simply choosing a number. It is a positioning decision that affects buyer interest, showing activity, perceived value, negotiating leverage, and time on the market.

We combine local data with an understanding of current buyer behavior to recommend a pricing strategy for your particular home.

Before your property launches, we review the available information with you, explain the advantages and risks of different pricing approaches, and help you make an informed decision.

Every property has a story. Our job is to identify what makes your home distinctive and communicate it to the buyers most likely to value it.

Depending on the property and your approved marketing plan, your presentation may include:

• Professional photography
• Property video
• Aerial photography or video
• Floor plans
• Custom property descriptions
• Print and digital marketing materials
• Social media promotion
• Targeted digital exposure
• Direct outreach to agents and prospective buyers
• Broker networking
• Private showings
• Broker tours and open houses

Our marketing strategy is customized to the home rather than based on a one-size-fits-all template.

How and when a home enters the market can affect its reception.

Depending on your property, priorities, and current Compass programs, we may discuss different launch options, including:

• Compass Private Exclusive
• Compass Coming Soon
• Public market launch
• A customized combination of available marketing phases

These options may provide opportunities to gather early feedback, evaluate buyer interest, build awareness, and prepare for a broader launch.

You remain involved in deciding how your property is introduced to the market. Program availability, rules, disclosures, and property eligibility apply.

The strongest offer is not always the one with the highest initial price.

We help you evaluate:

• Purchase price
• Buyer financing and qualifications
• Down payment
• Contingencies
• Inspection and appraisal terms
• Requested credits
• Closing timeline
• Rent-back provisions
• Overall certainty of closing

We explain the advantages and risks of each offer, develop a negotiation strategy, and advocate for the price and terms that best support your goals.

Once an offer is accepted, we remain actively involved through inspections, appraisal, disclosures, contingencies, documentation, and escrow.

We coordinate with the buyer’s agent, inspectors, appraisers, escrow professionals, lenders, and other parties to help keep the transaction organized and moving forward.

You receive clear communication, experienced advice, and hands-on support through closing and beyond.

Ideally, contact MHG several months before you hope to list. Starting early provides more time to evaluate the property, complete inspections or improvements, plan staging, study the market, and coordinate your next move. However, an effective plan can also be created for a shorter timeline.

A professional home-value assessment considers recent comparable sales, active and pending competition, location, property condition, improvements, lot characteristics, architectural appeal, and current buyer demand. An automated valuation can provide a starting point, but it may not recognize the features that make an individual property more or less valuable.

Not necessarily. Some repairs and cosmetic improvements may increase buyer appeal, while larger renovations may not provide a sufficient return. We evaluate the property and recommend improvements based on cost, timing, market expectations, and probable buyer response.

Yes. Depending on your finances and the market, possible approaches may include selling first, purchasing first, coordinating concurrent closings, requesting a seller rent-back, or exploring bridge financing. The appropriate strategy depends on your circumstances and should be coordinated with your real estate agent and financial professionals.

Yes. We can help coordinate the real estate portions of an investment-property sale and replacement-property search. Because 1031 exchanges have strict tax rules and deadlines, sellers should also consult a qualified intermediary, tax advisor, and attorney before proceeding.

Online valuations are estimates based primarily on available public and market data. They may not account for renovations, condition, views, lot usability, architectural details, privacy, or current neighborhood-level buyer demand. A property-specific assessment provides a more complete opinion of potential market value.